Branding

Be Where Your Customers Are

In today’s world, having a social media presence is mandatory for any business looking to grow and maintain its customer satisfaction. Not only should a business strive to be a social media superstar, but it should constantly monitor its reputation and engage with customers to maintain a positive image.

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Your Local Customer Is Next Door

Did you know that one in every five people own a smartphone? That’s over one billion people who could be viewing social media content right now! How can your brand reach these potential customers when they’re only one touch of a screen away?

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How to Link Your Blog, Newsletter, and Social Media

Marketing is all about integration. Without integration, messages can’t get the most bang for their buck. Integration centers around ideas traveling across multiple channels and platforms to promote a brand’s products and services. Blogs and newsletters are content cousins that can be easily integrated and then shared on any social media platform.  

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Why Having a Digital Presence Is Now More Important Than Ever

With more than 80% of consumers doing their research online and on their mobile devices, digital presence is more important than ever before. If a business can’t easily be found using a quick mobile search, the customer will go elsewhere. An ideal marketing strategy allows customers to not only do business with a brand with ease, but to find them quickly as well.

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