Posts Taged nap

Why Having a Digital Presence Is Now More Important Than Ever

With more than 80% of consumers doing their research online and on their mobile devices, digital presence is more important than ever before. If a business can’t easily be found using a quick mobile search, the customer will go elsewhere. An ideal marketing strategy allows customers to not only do business with a brand with ease, but to find them quickly as well.

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What is NAP and Does it Affect SEO?

NAP and Digital Presence Management

NAP and SEO Defined:

NAP stands for Name, Address, Phone Number and is data that is associated with Geo-location and Search. Maintaining consistent NAP data across the web is critical for businesses wishing to rank well in the local organic search results.

SEO stands for Search Engine Optimization and it is the process of improving your organization’s ranking in¬†organic or natural search results on search engines. Search engines like Google take multiple data considerations¬†into account when determining which companies to show for geo-targeted searches.¬†

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