Posts Taged social-media

Be Where Your Customers Are

In today’s world, having a social media presence is mandatory for any business looking to grow and maintain its customer satisfaction. Not only should a business strive to be a social media superstar, but it should constantly monitor its reputation and engage with customers to maintain a positive image.

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How to Target a Niche Market on Facebook

“A niche market is a subset of the market in which a specific product is focused. The market niche is defined as the product features aimed at satisfying specific market needs, as well as the price range, production quality and the demographics that is intended to impact.” (Source:Wikipedia)

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#Hashtags That Score

Hashtags are the language of social media and a great way to sort and manage posts. Incorporating hashtags into a business’s marketing strategy can help unite and connect followers, in addition to promoting certain products or services. Here are a few tips for using and sharing hashtags in social media.

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Your Local Customer Is Next Door

Did you know that one in every five people own a smartphone? That’s over one billion people who could be viewing social media content right now! How can your brand reach these potential customers when they’re only one touch of a screen away?

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How to Link Your Blog, Newsletter, and Social Media

Marketing is all about integration. Without integration, messages can’t get the most bang for their buck. Integration centers around ideas traveling across multiple channels and platforms to promote a brand’s products and services. Blogs and newsletters are content cousins that can be easily integrated and then shared on any social media platform.  

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